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Head of Marketing

Ref: JN -112018-64008
Salary
GBP65000.00 - GBP75000.00 per annum
Location
UK, London
Sector
Property & Real Estate, Residential
Date
26th November 2018
Job Type
Permanent

London
£60k-£75K

A well known property company is looking for a Head of Marketing to join the team to work across the business. The role will lead on all marketing activities from social media to advertising and digital campaigns.

Key responsibilities:

Strategic Brand Development and Support

  • Maintain, promote and protect the company's brand identity, ensuring it retains its market leading position
  • Ensure our brand message is strong and consistent across all channels and marketing efforts
  • Contribute to the development of company strategy and provide marketing related advice and guidance on all activities, plans and targets
  • Develop and implement the marketing strategy in line with the business plan, including advertising campaigns, events, digital marketing and PR
  • Support with the necessary marketing material, medium and channels to enable the team to achieve their corporate objectives

Delivery: Execution, Management and Oversight

  • Manage the day-to-day responsibilities of marketing execution, from hands-on operational work to coordinating with agencies and partners for execution

Planning and Budgeting

  • Prepare and manage marketing plans and budgets for each project

Requirements

  • Strong experience in digital marketing including working knowledge of SEO, PPC, Google analytics,online portals (particularly property portals such as Rightmove), website development/delivery and social media
  • Strong stakeholder management skills and interpersonal skills; with an ability to liaise across multiple stakeholder groups, internal and external, and an ability to earn 'buy in' among senior colleagues as well as operational staff
  • A knowledge of the Build to Rent sector as well as experience in B2C marketing

For more information please contact nrefson@cobaltrecruitment.com

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